Miss Macaroon, which was set up by social entrepreneur and trained pastry chef Rosie Ginday, has been able to expand after securing a loan from BCRS Business Loans. The high-end patisserie specialises in producing distinctive macaroons for both private and corporate clients.
“I required additional funding to establish a retail arm of Miss Macaroon which we saw as an important step in building a strong brand presence” said
Ms Ginday.
“These plans almost didn’t materialise when I was unable to secure the necessary funding from a number of traditional and social lenders. Thankfully BCRS Business Loans understood our needs and stepped in to support us with a business loan. The service we received by BCRS was second to none. The process was fast and efficient, which was essential in meeting the deadline for our match funding bid”.
“At the time of approaching BCRS I was worried, so it was great to work with someone who was willing to meet us halfway and wanted to help make a difference. Our plan is to use the funding to open three new retail outlets this financial year – both in Birmingham and further afield. Each retail store will require additional employees and will create new training opportunities”.
“Miss Macaroon has come a long way. We have grown from producing 500 macaroons per day to over 7,000 per day at present. We are also the only patisserie in the world that is able to pantone match the colours of our macaroons, which has proved incredibly popular with corporate customers, attracting the likes of John Lewis, PWC and Karl Lagerfeld”, concluded
Ms Ginday.
There is so much more to Miss Macaroon than meets the eye. The social enterprise business was born from Ms Ginday’s passion for both premium quality food and providing vital employment and training opportunities for young offenders and care-leavers, resulting in their aim to ‘change the world, one macaroon at a time.’
