Personalised clothing specialist secures £25,000 from BCRS Business Loans

A specialist in personalised clothing and promotional items has received £25,000 in funding from the Midlands Engine Investment Fund II through BCRS Business Loans to relocate to new premises.  

Established as a family business in 1987, Ace Embroidery is a supplier of embroidered, printed and engraved products ranging from clothing to printed bags, pens, mugs, and engraved trophies and awards. 

With in-house services using state-of-the-art machinery, the business supplies custom workwear, uniforms and clothing to large companies and organisations such as clubs, groups, associations, and event organisers. 

Ace Embroidery has used the funding to move to a greener, more fit for purpose warehouse unit in Cradley Heath, Sandwell, that will support the long-term growth of the business.  

Ace Embroidery Managing Director Mathew Smart said:  

“Moving to the new site has enabled us to focus better on what we offer and restructure and reset the business. It will help us to modernise operations, take on new customers and expand into new markets.  

“The new warehouse has a better location, size and layout. Having one level and a mezzanine floor makes it far easier to manage jobs and communicate with the team.  

“The site also has better staff facilities and is more energy efficient, which has helped us to cut down on running costs.  

“Working with BCRS to get the funding was super easy, and Business Development Manager Lynn Wyke was very helpful throughout the process.”  

BCRS Business Loans Business Development Manager Lynn Wyke said:  

“I am pleased that BCRS has been able to provide the support that Ace Embroidery needs to continue to thrive as a business and capitalise on future opportunities. The move will make the business a lot more efficient and sustainable in the long term and will benefit the whole team.”  

Beth Bannister, Senior Investment Manager at British Business Bank, commented:  

“The Midlands Engine Investment Fund II plays an important role in supporting small businesses in the region by widening access to a broad range of finance and lending options.  

“We are pleased that the Fund has been able to support Ace Embroidery with its growth plans. The British Business Bank and the Midlands Engine Investment Fund II are committed to enabling businesses to access the finance they need to grow, and it is inspiring to see this ​​family owned firm continue to unlock its potential.”  

The Midlands Engine Investment Fund II drives sustainable economic growth by supporting innovation and creating local opportunities for new and growing businesses across the Midlands. It is increasing the supply and diversity of early-stage finance for smaller businesses in the Midlands, providing funds to firms that might otherwise not receive investment and help to break down barriers in access to finance.  

Since its launch in 2002, BCRS Business Loans has provided loans worth more than £100 million to businesses. Its 2024-25 financial year was one of its most successful to date, with £9,900,502 provided to 124 businesses, representing a 68% increase in the number of SMEs supported compared to the previous year. 

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