{"id":5611,"date":"2020-06-16T14:41:07","date_gmt":"2020-06-16T13:41:07","guid":{"rendered":"https:\/\/bcrs.org.uk\/?p=5611"},"modified":"2020-06-16T14:41:07","modified_gmt":"2020-06-16T13:41:07","slug":"a-year-in-the-life-of-a-digital-marketing-assistant-at-bcrs","status":"publish","type":"post","link":"https:\/\/bcrs.org.uk\/cy\/blog\/a-year-in-the-life-of-a-digital-marketing-assistant-at-bcrs\/","title":{"rendered":"Blwyddyn ym mywyd Cynorthwyydd Marchnata Digidol yn BCRS"},"content":{"rendered":"<p class=\"MsoNormal\" style=\"text-align: justify;\">Croeso yn \u00f4l i flog BCRS.<\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify;\"><span style=\"mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin; color: black; mso-themecolor: text1;\">Yr wythnos hon rydw i yma i roi cipolwg i chi ar sut beth yw bod yn fi. <\/span><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify;\"><span style=\"mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin; color: black; mso-themecolor: text1;\">Heddiw (17<sup>fed<\/sup> Mehefin 2020) yn nodi fy mhen-blwydd gwaith un flwyddyn fel Cynorthwyydd Marchnata Digidol yma yn BCRS. Dwi&#039;n gwybod yn iawn, alla i ddim credu&#039;r peth chwaith! Maen nhw&#039;n dweud bod amser yn hedfan pan fyddwch chi&#039;n cael hwyl! <\/span><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify;\"><span style=\"mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin; color: black; mso-themecolor: text1;\">Mae bod yn raddedig diweddar mewn Rheolaeth Busnes yn gwybod yn iawn bod pob owns o ymdrech yn mynd i gael y graddau yr ydych am eu hennill, camu allan i fyd gwaith &#039;go iawn&#039; amser llawn yn gallu bod yn brofiad brawychus. Fodd bynnag, hwn fydd y penderfyniad gorau a wnewch erioed, ymddiriedwch fi!<\/span><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify;\"><span style=\"mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin; color: black; mso-themecolor: text1;\">Y diwrnod yr eisteddais yn ystafell fwrdd y BCRS ar gyfer fy nghyfweliad nid oeddwn erioed wedi dychmygu y byddwn yn ysgrifennu&#039;r blogbost hwn 12 mis yn ddiweddarach. O\u2019r tro cyntaf erioed i mi agor drws y swyddfa honno i\u2019r amseroedd dirifedi wedi hynny, mae fy r\u00f4l yn y t\u00eem marchnata wedi llunio dechrau gyrfa wych a\u2019m twf fel person. <\/span><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify;\"><span style=\"mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin; color: black; mso-themecolor: text1;\">Efallai bod llawer ohonoch yn meddwl &#039;wel beth mae Cynorthwyydd Marchnata Digidol yn ei wneud mewn gwirionedd?&#039;<\/span><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify;\"><span style=\"mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin; color: black; mso-themecolor: text1;\">Rydych chi mewn lwc, rydw i yma i roi dim ond pyt bach i chi o&#039;r hyn sy&#039;n digwydd y tu \u00f4l i&#039;r llenni<span style=\"mso-spacerun: yes;\">\u00a0 <\/span><\/span><\/p>\n<h6 class=\"MsoNormal\" style=\"text-align: justify;\"><strong><span style=\"mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin; color: black; mso-themecolor: text1;\">Trosolwg <\/span><\/strong><\/h6>\n<p class=\"MsoNormal\" style=\"text-align: justify;\"><span style=\"mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin; color: black; mso-themecolor: text1; background: white;\">Ymunais \u00e2 BCRS i helpu i&#039;n gwneud ni&#039;n deimlad firaol (rhan hwyliog) ynghyd \u00e2 cheisio cadw i fyny \u00e2&#039;r dirwedd ddigidol sy&#039;n newid yn barhaus (rhan nad yw mor hwyliog \u00e2 meddwl meddal). Fel cynorthwyydd marchnata digidol, fy mhrif gyfrifoldeb yw diweddaru ein llwyfannau cyfryngau cymdeithasol i hybu ymwybyddiaeth bellach o sut y gallwn ni, Benthyciadau Busnes BCRS, gefnogi busnesau i dyfu a ffynnu gyda chyllid fforddiadwy.<\/span><\/p>\n<h6 class=\"MsoNormal\" style=\"text-align: justify;\"><strong><span style=\"mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin; color: black; mso-themecolor: text1; background: white;\">Cyfryngau cymdeithasol <\/span><\/strong><\/h6>\n<p class=\"MsoNormal\" style=\"text-align: justify;\"><span style=\"mso-bidi-font-family: Calibri; mso-bidi-theme-font: minor-latin; color: black; mso-themecolor: text1;\">Rwy&#039;n dechrau fy niwrnod fel y mwyafrif, gyda brag poeth ac yn llunio fy rhestr o bethau i&#039;w gwneud. Mae llawer o fy amser fel cynorthwyydd marchnata digidol yn cael ei dreulio yn amserlennu negeseuon cyfryngau cymdeithasol, dilyn pobl\/busnesau perthnasol, creu cynnwys gwerth chweil a meithrin perthnasoedd cymdeithasol. <\/span><\/p>\n<p>Nid dim ond yr hyn rydych chi&#039;n ei bostio sy&#039;n bwysig, mae&#039;n ymwneud \u00e2&#039;r amser, y platfform rydych chi&#039;n ei ddefnyddio, at bwy rydych chi&#039;n estyn allan a pha neges rydych chi&#039;n ceisio ei chyfleu. Mae gan bob platfform cyfryngau cymdeithasol algorithmau a chynulleidfaoedd gwahanol, felly mae&#039;n rhaid i&#039;r cynnwys hwn gael ei deilwra i bob platfform yn unigol. Mae&#039;n bwysig adolygu&#039;n rheolaidd pa gynnwys sy&#039;n gweithio orau ar bob platfform er mwyn cynyddu ymgysylltiad a chadw mewn cysylltiad \u00e2&#039;ch cynulleidfa.<\/p>\n<p>Cymerwch olwg ar ein sianeli cymdeithasol yma:<\/p>\n<ul>\n<li><a href=\"https:\/\/www.facebook.com\/BCRSBusinessLoans\">Facebook<\/a><\/li>\n<li><a href=\"https:\/\/twitter.com\/B_C_R_S\">Trydar<\/a><\/li>\n<li><a href=\"https:\/\/www.linkedin.com\/company\/bcrs-small-business-loans\">LinkedIn<\/a><\/li>\n<\/ul>\n<h6><strong>Pob cyfrifoldeb arall dan sylw<\/strong><\/h6>\n<p>Mae llawer mwy yn digwydd y tu \u00f4l i&#039;r llenni nag y gallech feddwl i sicrhau twf a llwyddiant parhaus presenoldeb digidol BCRS ac yn ysbrydoli ein cynnwys cyfryngau cymdeithasol. Mae&#039;r rhestr isod yn rhoi cipolwg byr i chi.<\/p>\n<h6><strong>Creu cyfryngau <\/strong><\/h6>\n<p>Ar wah\u00e2n i&#039;r cyfryngau cymdeithasol, rydw i&#039;n cael llawer o hwyl i fod yn greadigol gyda delweddau a fideos (dyma&#039;r rhan rydw i&#039;n ei fwynhau fwyaf yn fy marn i). Efallai eich bod wedi gweld bod gan bob aelod o d\u00eem BCRS ei avatar ei hun. Mae&#039;r delweddau hyn ynghyd \u00e2 llawer o rai eraill a&#039;r paled lliw gwych yn fy ngalluogi i greu llyfrgell o gynnwys gweledol i gyd-fynd \u00e2 swyddi cyfryngau cymdeithasol. Mae\u2019r fideos yn ein galluogi i gyfleu negeseuon pwysig i\u2019n cynulleidfa am y cynigion allweddol a\u2019r dogfennau y teimlwn eu bod yn bwysig i bawb eu deall. <a href=\"https:\/\/bcrs.org.uk\/cy\/videos\/\">Gwiriwch nhw yma<\/a>.<\/p>\n<h6><strong>Gwefan <\/strong><\/h6>\n<p>Mae agwedd arall ar fy r\u00f4l yn cynnwys adolygu tudalennau ar ein gwefan gan sicrhau bod y cynnwys yn gyfredol a bod ganddo sg\u00f4r SEO wych. Mae hyn yn ein helpu i gynnal ein SERP ac yn rhoi hwb i&#039;n hymgyrchoedd PPC i gynyddu cyrhaeddiad arweinwyr perthnasol i drawsnewidiadau cymorth i&#039;r eithaf.<\/p>\n<p>Mae rolau eraill yn cynnwys ysgrifennu blogiau, marchnata e-bost, adrodd a llawer o amser yn ymchwilio trwy fynychu gweithdai, digwyddiadau a gweminarau i gadw i fyny \u00e2 thueddiadau perthnasol yn y farchnad i ddylanwadu ar ein cynnwys cyfryngau cymdeithasol a pharhau \u00e2&#039;r daith o wneud BCRS yn deimlad firaol. .<\/p>\n<p>Fel y gwelwch, mae fy r\u00f4l yn hynod amrywiol a dyna&#039;r peth gorau amdani. Does dim dau ddiwrnod yr un peth ac mae&#039;n bendant yn fy nghadw ar flaenau fy nhraed. Rwy\u2019n falch o fod yn rhan o d\u00eem gwych, yn gweithio gyda\u2019n gilydd i gyflawni breuddwyd BCRS!<\/p>\n<p style=\"margin: 0cm; margin-bottom: .0001pt; text-align: justify; background: white;\">\n<p style=\"margin: 0cm; margin-bottom: .0001pt; text-align: justify; background: white;\">Dyna ni o fi! Gobeithio eich bod wedi mwynhau darllen a byddaf yn \u00f4l wythnos nesaf gyda blogbost arall gan BCRS.<\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify;\">Yn y cyfamser, <a href=\"https:\/\/bcrs.org.uk\/cy\/category\/blog\/\">cliciwch yma<\/a> i ddarllen mwy o dudalen blog BCRS.<\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify;\"><span lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\">Dilynwch ni ar gyfryngau cymdeithasol <\/span><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify;\"><span lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"><a href=\"https:\/\/twitter.com\/B_C_R_S\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-4399\" src=\"https:\/\/bcrs.org.uk\/wp-content\/uploads\/2019\/08\/t.png\" alt=\"Twitter-logo The benefits of customer referrals for businesses\" width=\"34\" height=\"34\" srcset=\"https:\/\/bcrs.org.uk\/wp-content\/uploads\/2019\/08\/t.png 451w, https:\/\/bcrs.org.uk\/wp-content\/uploads\/2019\/08\/t-150x150.png 150w, https:\/\/bcrs.org.uk\/wp-content\/uploads\/2019\/08\/t-300x300.png 300w, https:\/\/bcrs.org.uk\/wp-content\/uploads\/2019\/08\/t-350x350.png 350w\" sizes=\"auto, (max-width: 34px) 100vw, 34px\" \/>@B_C_R_S<\/a><span style=\"mso-spacerun: yes;\">\u00a0<\/span><\/span><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify;\"><span lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"><a href=\"https:\/\/www.linkedin.com\/company\/bcrs-small-business-loans\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-4400\" src=\"https:\/\/bcrs.org.uk\/wp-content\/uploads\/2019\/08\/twitter.png\" alt=\"The benefits of customer referrals for businesses\" width=\"33\" height=\"33\" srcset=\"https:\/\/bcrs.org.uk\/wp-content\/uploads\/2019\/08\/twitter.png 456w, https:\/\/bcrs.org.uk\/wp-content\/uploads\/2019\/08\/twitter-150x150.png 150w, https:\/\/bcrs.org.uk\/wp-content\/uploads\/2019\/08\/twitter-300x300.png 300w, https:\/\/bcrs.org.uk\/wp-content\/uploads\/2019\/08\/twitter-350x350.png 350w\" sizes=\"auto, (max-width: 33px) 100vw, 33px\" \/>Benthyciadau Busnes @BCRS<\/a>\u00a0<\/span><\/p>\n<p><a href=\"https:\/\/www.facebook.com\/BCRSBusinessLoans\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-5598\" src=\"https:\/\/bcrs.org.uk\/wp-content\/uploads\/2020\/06\/Facebook-New-Logo-2013.png\" alt=\"Facebook Logo\" width=\"32\" height=\"32\" \/>@BCRSBusinessLoans<\/a><\/p>\n<p class=\"MsoNormal\" style=\"text-align: justify;\"><span lang=\"EN-US\" style=\"mso-ansi-language: EN-US;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-4565\" src=\"https:\/\/bcrs.org.uk\/wp-content\/uploads\/2019\/10\/7048-BCRS-Lauren-McGowan-Avatar-STG1-04.06.2019.png\" alt=\"Lauren-McGowan Avatar\" width=\"85\" height=\"85\" \/>Cyhoeddwyd gan \u2013 Lauren McGowan \u2013 Cynorthwyydd Marchnata Digidol <\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>Croeso yn \u00f4l i flog BCRS. Yr wythnos hon rydw i yma i roi cipolwg i chi ar sut beth yw bod yn fi. Mae heddiw (17 Mehefin 2020) yn nodi fy mhen-blwydd gwaith blwyddyn fel Cynorthwyydd Marchnata Digidol yma yn BCRS. Dwi&#039;n gwybod yn iawn, alla i ddim credu&#039;r peth chwaith! Maen nhw&#039;n dweud bod amser yn hedfan pan fyddwch chi&#039;n cael hwyl!\u2026<\/p>","protected":false},"author":12,"featured_media":5612,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[502,211,221,517,9,535,7,52,10,30,66,536,534],"class_list":["post-5611","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","tag-502","tag-bcrs","tag-bcrs-business-loans","tag-blog","tag-business","tag-digital","tag-finance","tag-lending","tag-loans","tag-marketing","tag-sme","tag-social-media","tag-year"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>A year in the life of a Digital Marketing Assistant at BCRS - BCRS Business Loans<\/title>\n<meta name=\"description\" content=\"This week I\u2019m here to give you an insight into a year in the life of a digital marketing assistant at BCRS Business Loans.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bcrs.org.uk\/cy\/blog\/a-year-in-the-life-of-a-digital-marketing-assistant-at-bcrs\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A year in the life of a Digital Marketing Assistant at BCRS - 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