{"id":5214,"date":"2020-02-26T10:07:42","date_gmt":"2020-02-26T10:07:42","guid":{"rendered":"https:\/\/bcrs.org.uk\/?p=5214"},"modified":"2020-02-26T10:07:42","modified_gmt":"2020-02-26T10:07:42","slug":"benefits-for-the-use-of-social-media-for-business","status":"publish","type":"post","link":"https:\/\/bcrs.org.uk\/cy\/blog\/benefits-for-the-use-of-social-media-for-business\/","title":{"rendered":"Manteision ar gyfer defnyddio Cyfryngau Cymdeithasol ar gyfer Busnes"},"content":{"rendered":"<p>Gall cyfryngau cymdeithasol fod yn llwyfan marchnata heriol i lawer o fusnesau ei feistroli ac efallai y bydd rhai yn meddwl tybed &#039;beth yw&#039;r pwynt&#039; y mae pob un o&#039;n cwsmeriaid yn dod atom yn uniongyrchol. Dyma lle rydych chi&#039;n colli gwybodaeth allweddol! Mae cyfryngau cymdeithasol yn mynd y tu hwnt i gaffael cwsmeriaid newydd, gall fynd \u00e2&#039;ch busnes i&#039;r lefel nesaf mewn mwy o ffyrdd nag yr ydych chi&#039;n meddwl. Rwyf yma i siarad am y manteision allweddol ar gyfer defnyddio cyfryngau cymdeithasol ar gyfer busnes.<\/p>\n<p>Dyma rai i feddwl am\u2026<\/p>\n<h6><strong>Yn agor drysau i fewnwelediadau diwydiant<\/strong><\/h6>\n<p>Mae cyfryngau cymdeithasol yn ffordd wych o ddod o hyd i ymchwil diwydiant. Fel arfer mae gwybodaeth mewn amser real, felly mae&#039;r holl ystadegau a gwybodaeth yn debygol o fod y mwyaf diweddar. Defnyddiwch eich llwyfannau cymdeithasol boed yn Facebook, Twitter, Instagram neu LinkedIn ac ati i weld beth mae&#039;ch cystadleuwyr yn ei wneud o ran cynnig cynnyrch, cynigion a&#039;r math o gynnwys y maent yn ei bostio. Gall fod yn ddefnyddiol iawn i allu gosod eich hun yn y farchnad ac aros yn gystadleuol. Awgrym cyflym gen i - mae Twitter a LinkedIn yn gweithio orau.<\/p>\n<h6><strong>Adeiladu ymwybyddiaeth brand<\/strong><\/h6>\n<p>Lluniau a fideos yw&#039;r mathau mwyaf cyffredin o gynnwys ymhlith busnesau. Er bod gyrru traffig i&#039;ch gwefan yn bwysig, defnyddiwch gyfryngau cymdeithasol i greu ymwybyddiaeth brand hefyd. Rhoddir sylw iddo fel y math mwyaf effeithiol o gynnwys ar gyfer ymgysylltu ymhlith llawer o ddiwydiannau. Mae\u2019n bwysig deall bod cyfryngau cymdeithasol yn mynd y tu hwnt i werthu, cymryd rhan mewn diwrnodau cenedlaethol, rhannu newyddion da gan eich partneriaid neu fusnesau y mae gennych gysylltiad rheolaidd \u00e2 nhw yn ogystal \u00e2 chwsmeriaid pan fo\u2019n briodol.<\/p>\n<h6><strong>Meithrin perthynas<\/strong><\/h6>\n<p>Mae cyfryngau cymdeithasol hefyd yn ffordd wych o feithrin ymddiriedaeth gyda&#039;ch cwsmeriaid. Gelwir hyn yn werthu cymdeithasol. Monitro&#039;r pwynt mewn sgyrsiau cyfryngau cymdeithasol ymhlith eich cysylltiadau y gallwch chi gyfrannu. Er enghraifft, efallai bod cysylltiad ar LinkedIn yn dathlu swydd neu gymhwyster newydd. Cymerwch yr amser i anfon eich llongyfarchiadau i ddod \u00e2 chi i flaen eu meddwl heb werthu&#039;n uniongyrchol. Yna byddant yn fwy tebygol o ryngweithio \u00e2 swyddi cymdeithasol eich busnes yn y dyfodol.<\/p>\n<h6><strong>Ydych chi&#039;n ddynol?<\/strong><\/h6>\n<p>Mae pobl eisiau delio \u00e2 busnes yr ymddiriedir ynddo fel y crybwyllwyd yn flaenorol. Gall rhai busnesau gael eu gweld fel rhai &#039;wyneb syth&#039; a &#039;difrifol&#039;. Fodd bynnag, nid yw&#039;r ffaith bod yn rhaid i&#039;ch busnes gadw at reoliadau penodol (a phwysig iawn) yn golygu bod yn rhaid i&#039;r ddelwedd rydych chi&#039;n ei phortreadu fod yr un peth. Y ffordd hawsaf i newid y canfyddiad o&#039;ch busnes yw trwy ddefnyddio&#039;r cyfryngau cymdeithasol. Mae rhoi cyfle i ddangos ochr \u2018ddynol\u2019 gyfeillgar eich busnes gyda lluniau t\u00eem, straeon cwsmeriaid ac adolygiadau yn rhoi mewnwelediad go iawn i bobl o ddiwylliant eich busnes tra\u2019n ennill arweinwyr dibynadwy heb werthu eich gwasanaethau\u2019n uniongyrchol. Personoliaeth yw popeth!<\/p>\n<h6><strong>Mae&#039;n rhad ac am ddim!<\/strong><\/h6>\n<p>Does dim angen dweud, rydyn ni i gyd yn hoffi rhywbeth am ddim. Yn ffodus i ni mae cyfryngau cymdeithasol yn rhad ac am ddim o ran yr offeryn ei hun. Chi sy&#039;n penderfynu faint rydych chi&#039;n ei fuddsoddi o ran rheoli, hysbysebu cymdeithasol ac amserlennu. Felly, os ydych chi&#039;n ansicr yngl\u0177n \u00e2 llwyddiant cyfryngau cymdeithasol ar gyfer eich busnes, does dim niwed i roi cynnig arni, efallai y byddwch chi hyd yn oed yn rhoi hwb i&#039;ch marchnata heb hyd yn oed sylweddoli hynny.<\/p>\n<p>Nawr rydych chi&#039;n gwybod y manteision y gall sianeli cyfryngau cymdeithasol eu cael i&#039;ch busnes chi, rhowch gynnig arni.<\/p>\n<p>Pennaeth i&#039;n <a href=\"https:\/\/bcrs.org.uk\/cy\/category\/blog\/\">tudalen blogiau<\/a> i weld mwy o awgrymiadau ar gyfer cyfryngau cymdeithasol a all fod o fudd i bob math o fusnes.<\/p>\n<p>Dilynwch ni ar:<\/p>\n<p><a href=\"https:\/\/twitter.com\/B_C_R_S\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-4399\" src=\"https:\/\/bcrs.org.uk\/wp-content\/uploads\/2019\/08\/t.png\" alt=\"Twitter-logo The benefits of customer referrals for businesses\" width=\"66\" height=\"66\" srcset=\"https:\/\/bcrs.org.uk\/wp-content\/uploads\/2019\/08\/t.png 451w, https:\/\/bcrs.org.uk\/wp-content\/uploads\/2019\/08\/t-150x150.png 150w, https:\/\/bcrs.org.uk\/wp-content\/uploads\/2019\/08\/t-300x300.png 300w, https:\/\/bcrs.org.uk\/wp-content\/uploads\/2019\/08\/t-350x350.png 350w\" sizes=\"auto, (max-width: 66px) 100vw, 66px\" \/>@B_C_R_S<\/a><\/p>\n<p><a href=\"https:\/\/www.linkedin.com\/company\/bcrs-small-business-loans\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-4400\" src=\"https:\/\/bcrs.org.uk\/wp-content\/uploads\/2019\/08\/twitter.png\" alt=\"The benefits of customer referrals for businesses\" width=\"65\" height=\"65\" srcset=\"https:\/\/bcrs.org.uk\/wp-content\/uploads\/2019\/08\/twitter.png 456w, https:\/\/bcrs.org.uk\/wp-content\/uploads\/2019\/08\/twitter-150x150.png 150w, https:\/\/bcrs.org.uk\/wp-content\/uploads\/2019\/08\/twitter-300x300.png 300w, https:\/\/bcrs.org.uk\/wp-content\/uploads\/2019\/08\/twitter-350x350.png 350w\" sizes=\"auto, (max-width: 65px) 100vw, 65px\" \/>Benthyciadau Busnes @BCRS<\/a><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone  wp-image-4565\" src=\"https:\/\/bcrs.org.uk\/wp-content\/uploads\/2019\/10\/7048-BCRS-Lauren-McGowan-Avatar-STG1-04.06.2019.png\" alt=\"Lauren-McGowan Avatar\" width=\"71\" height=\"71\" \/>Cyhoeddwyd gan \u2013 Lauren McGowan \u2013 Cynorthwyydd Marchnata Digidol<\/p>","protected":false},"excerpt":{"rendered":"<p>Gall cyfryngau cymdeithasol fod yn llwyfan marchnata heriol i lawer o fusnesau ei feistroli ac efallai y bydd rhai yn meddwl tybed &#039;beth yw&#039;r pwynt&#039; y mae pob un o&#039;n cwsmeriaid yn dod atom yn uniongyrchol. Dyma lle rydych chi&#039;n colli gwybodaeth allweddol! Mae cyfryngau cymdeithasol yn mynd y tu hwnt i gaffael cwsmeriaid newydd, gall fynd \u00e2&#039;ch busnes i&#039;r lefel nesaf mewn mwy o ffyrdd\u2026<\/p>","protected":false},"author":12,"featured_media":5216,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[],"class_list":["post-5214","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Benefits for the use of Social Media for Business - BCRS Business Loans<\/title>\n<meta name=\"description\" content=\"Social media can be a challenging marketing platform for many businesses to master. I&#039;m here to talk about the key benefits for the use of social media.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bcrs.org.uk\/cy\/blog\/benefits-for-the-use-of-social-media-for-business\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Benefits for the use of Social Media for Business - BCRS Business Loans\" \/>\n<meta property=\"og:description\" content=\"Social media can be a challenging marketing platform for many businesses to master. 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