{"id":4912,"date":"2020-02-19T09:00:45","date_gmt":"2020-02-19T09:00:45","guid":{"rendered":"https:\/\/bcrs.org.uk\/?p=4912"},"modified":"2020-02-18T15:09:17","modified_gmt":"2020-02-18T15:09:17","slug":"the-benefits-of-customer-referrals-for-businesses","status":"publish","type":"post","link":"https:\/\/bcrs.org.uk\/cy\/blog\/the-benefits-of-customer-referrals-for-businesses\/","title":{"rendered":"Manteision atgyfeiriadau cwsmeriaid i fusnesau"},"content":{"rendered":"

Mae p\u0175er atgyfeiriadau cwsmeriaid yn aml yn cael ei anwybyddu, ac mae p\u0175er technoleg yn dod yn fwy amlwg. Mae adolygiadau electronig gan Google, TrustPilot a Trip Adviser yn dod yn fwy poblogaidd gyda newid mawr mewn ffocws i farchnata digidol.<\/p>\n

Fodd bynnag, mae'n bwysig peidio ag anwybyddu pwysigrwydd siarad ar lafar wrth weithredu eich strategaeth farchnata. Mae pobl eisiau dysgu am wasanaeth busnes gan ffrindiau a chysylltiadau dibynadwy sydd wedi cael profiad cadarnhaol gyda'r busnes o'r blaen.<\/p>\n

Mae cynllun atgyfeirio yn aml yn cynnig gwobr yn gyfnewid am atgyfeiriad ffrind gan gwsmer presennol. Gall hyn fod ar ffurf gostyngiadau, gwobrau arian parod, talebau neu gasglu pwyntiau. Beth bynnag yw'r wobr, mae'ch cwsmeriaid yn debygol o gyfeirio eu ffrindiau atoch gan eich bod yn rhoi rhywbeth yn \u00f4l iddynt yn gyfnewid.<\/p>\n

Felly, beth yw'r budd o gael yr atgyfeiriadau hyn?<\/p>\n

Cynnydd mewn ansawdd yn arwain<\/strong><\/h6>\n

Mae cwsmeriaid presennol yn debygol o greu cyfeiriadau mwy perthnasol. Mae hyn oherwydd bod y cwsmer presennol eisoes yn ymwybodol o sut mae'ch busnes yn gweithredu a'r math o gwsmer rydych chi'n ei dargedu. Bydd ganddynt fudd pennaf eu ffrindiau mewn golwg a dim ond yn eu cyfeirio os ydynt yn teimlo bod y cwsmer yn addas ar gyfer y gwasanaeth a ddarperir gennych, gan arwain at nifer uwch o arweiniadau ansawdd.<\/p>\n

Mae cyfeiriadau yn gwneud atgyfeiriadau<\/strong><\/h6>\n

Pan fydd gwerthiant wedi\u2019i wneud, neu pan fydd benthyciad wedi\u2019i dynnu i lawr yn ein hachos ni, mae\u2019n debygol y bydd y cwsmer newydd yn eich cyfeirio at gysylltiadau eraill y maent yn teimlo y bydd eich gwasanaeth yn elwa arnynt. Bydd hyn yn parhau gyda phob atgyfeiriad llwyddiannus a gr\u00ebir. Mae'r gwaith caled yn cael ei wneud i chi, nid oes unrhyw farchnata uniongyrchol ychwanegol yn cael ei wneud i greu'r cwsmeriaid newydd hyn (ac eithrio cyhoeddi eich cynllun atgyfeirio), rydych chi'n defnyddio p\u0175er yr ymddiriedolaeth cwsmeriaid presennol i greu arweinwyr newydd.<\/p>\n

Cynyddu ymwybyddiaeth brand<\/strong><\/h6>\n

Mae marchnata atgyfeirio yn helpu cwsmeriaid i ddeall y stori y tu \u00f4l i'ch brand sy'n cynyddu enw da yn gyffredinol. Mae brandiau sydd \u00e2 dylanwad cadarnhaol a llais cryf yn ffafriol ymhlith cwsmeriaid presennol a darpar gwsmeriaid. Mae caniat\u00e1u i gwsmeriaid presennol adrodd eich stori i'w ffrindiau yn rhoi mwy o ddilysrwydd i'ch busnes gan gynyddu ymddiriedaeth eich busnes.<\/p>\n

Elw ar Fuddsoddiad<\/strong><\/h6>\n

Bydd y gwobrau a ddarperir at ddiben ymgyrch atgyfeirio yn costio ychydig i\u2019ch busnes, fodd bynnag, dros amser, dylai\u2019r gost fesul tennyn leihau\u2019n sylweddol a gallwch elwa ar y gwobrau.<\/p>\n

Felly nawr eich bod yn gwybod y manteision y gall cynlluniau atgyfeirio eu cael ar eich busnes, beth ydych chi'n aros amdano?<\/p>\n

 <\/p>\n

Os ydych chi'n gwsmer BCRS sy'n darllen hwn, mae gennym ni gynllun 'argymell ffrind' ar eich cyfer chi yn unig.<\/p>\n

Awydd cael taleb \u00a3100 gennym ni?<\/p>\n

Peidiwch ag oedi i'n hargymell i fusnesau eraill y gwyddoch y gallent elwa o'n cymorth. Os bydd eich ffrind yn llwyddo i dynnu benthyciad i lawr gyda ni, chi biau'r daleb!<\/p>\n

I gael gwybod mwy ewch i'r 'Argymell ffrind'<\/a> tudalen ar ein gwefan i ddarganfod sut mae'n gweithio.<\/p>\n

Dewch yn \u00f4l wythnos nesaf am bost blog amserol arall.<\/p>\n

Yn y cyfamser, dilynwch ni ar:<\/p>\n

\"Twitter-logo @B_C_R_S<\/a><\/p>\n

 <\/p>\n

\"TheBenthyciadau Busnes @BCRS<\/a><\/p>\n

I ddarllen postiadau blog blaenorol cliciwch yma<\/a><\/p>\n

\"Lauren-McGowanCyhoeddwyd gan \u2013 Lauren McGowan \u2013 Cynorthwyydd Marchnata Digidol<\/p>","protected":false},"excerpt":{"rendered":"

Mae p\u0175er atgyfeiriadau cwsmeriaid yn aml yn cael ei anwybyddu, ac mae p\u0175er technoleg yn dod yn fwy amlwg. Mae adolygiadau electronig gan Google, TrustPilot a Trip Adviser yn dod yn fwy poblogaidd gyda newid mawr mewn ffocws i farchnata digidol. Fodd bynnag, mae'n bwysig peidio ag anwybyddu pwysigrwydd siarad ar lafar wrth weithredu eich strategaeth farchnata. Mae pobl eisiau\u2026<\/p>","protected":false},"author":12,"featured_media":4920,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[],"class_list":["post-4912","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"yoast_head":"\nThe benefits of customer referrals for businesses - BCRS Business Loans<\/title>\n<meta name=\"description\" content=\"Customer referrals are often over-looked, and the power of technology has become more apparent. 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